Kobo Aura preorder issues

Posted: September 16, 2013 in e-Reader Reviews
Tags: ,

As some of you may know, I placed a new Kobo Aura on preorder, and I’m wondering if some of you are experiencing the same issues I’m having.  It took me several attempts to place the order, which I simply put down to attempting to preorder just an hour or so after it was made available.

However, that is not the only issue I’ve experienced. I have received no confirmation from Kobo at all regarding my order – I had to contact them several times just to confirm that the order had in fact been received and to find out its status.  Sadly, judging from the forums I follow, I’m not the only one experiencing these issues.

I don’t know about you, but when I place an item on preorder and the site says shipping from September 11th, I expect to receive the item on or around September 11th.  Perhaps that’s just my conditioning from Amazon and Apple.  From my latest contact with Kobo today I can expect to receive it in 10-14 days.

The Kobo website is still showing “preorder” for Kobo Auras, yet when you click on it it says “***Pre-Orders begin shipping on September 11, 2013. Your credit card will be charged upon shipment, accompanied by a confirmation email.”  We’re now September 16th which is very confusing.  I consider myself an average shopper, so I read the average amount of blurb that an average shopper would.  If Kobo explains that items will be received two weeks later, I missed it.

This is so disappointing from Kobo.  It’s a Canadian company and in my opinion, the strongest competitor to Amazon in the Canadian ereader market.  I believe they do make great devices which is why it is so sad to see it shoot itself in the foot.  If I were new to Kobo, this would give me serious reservations about placing an order and dealing with the company.

Perhaps I am the only one experiencing this and everyone else’s preorders are fine. Let me know in the comments please!


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